How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media ROI (Que Biz-Tech) by Nichole Kelly
How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media ROI (Que Biz-Tech) by Nichole Kelly PDF, ePub eBook D0wnl0ad
Your 100% Actionable, Proven Framework for Delivering Rock-Solid Social Media Business Metrics—PainlesslyThink social marketing is worth it? Prove it. If your boss hasn’t demanded that yet, he will. Then what? Hand him some jive about “return on conversation”? Think that’ll fly? You’ll be gone so fast you won’t know what hit you. You know damn well what your boss cares about: Sales Volume. Costs. Revenue. This book will help you measure all that: credibly, accurately, and in drill-down detail.
Bet you can’t wait to see his face when you walk in with metrics that stand up to his most brutal questions. We’re not just talking about getting “buy-in” or begging for your proverbial “seat at the table.” We are talking about numbers that make careers. This book will prove your indispensability to even the most clueless executive in your company.
Here’s the best part: It’s not hard. You won’t need to become a math nerd. The tools are cheap (or free), and you’re probably sitting on most of the data. This book will give you everything else, including simple step-by-step techniques for creating measurable strategies and getting the data to prove they deliver. You’ll also get super helpful hands-on exercise worksheets where you can jot down your answers and notes. Nichole Kelly has been refining this stuff for 14 years. She’s helped hundreds of marketers prove their value to bosses and boardrooms. Now it’s your turn.
If you’re a marketer or agency pro, this is a game you have to play. Win it.
Reliable answers to questions like:
- How much revenue did our activities on social media platforms generate this month?
- Are social media prospects more likely to convert to customers?
- Which status update delivered the highest conversion rate?
- How long do we retain new social media customers?
- Do they spend more or less than customers from other channels?
- Do they make repeat purchases more often than other customers?
- And much more…
From reader reviews:
Alberta Sanchez:
Nowadays reading books become more and more than want or need but also be a life style. This reading behavior give you lot of advantages. The huge benefits you got of course the knowledge the rest of the information inside the book in which improve your knowledge and information. The information you get based on what kind of publication you read, if you want get more knowledge just go with education and learning books but if you want really feel happy read one having theme for entertaining like comic or novel. The How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media ROI (Que Biz-Tech) is kind of publication which is giving the reader capricious experience.
Michael Kimbrell:
Reading a book being new life style in this season; every people loves to examine a book. When you examine a book you can get a large amount of benefit. When you read publications, you can improve your knowledge, since book has a lot of information on it. The information that you will get depend on what forms of book that you have read. If you need to get information about your analysis, you can read education books, but if you act like you want to entertain yourself you can read a fiction books, this sort of us novel, comics, as well as soon. The How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media ROI (Que Biz-Tech) will give you new experience in reading a book.
Clarence Jenkins:
With this era which is the greater particular person or who has ability to do something more are more precious than other. Do you want to become certainly one of it? It is just simple strategy to have that. What you must do is just spending your time almost no but quite enough to possess a look at some books. One of many books in the top collection in your reading list is definitely How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media ROI (Que Biz-Tech). This book which can be qualified as The Hungry Slopes can get you closer in turning into precious person. By looking up and review this e-book you can get many advantages.
Read How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media ROI (Que Biz-Tech) by Nichole Kelly for online ebook
How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media ROI (Que Biz-Tech) by Nichole Kelly Free PDF d0wnl0ad, audio books, books to read, good books to read, cheap books, good books, online books, books online, book reviews epub, read books online, books to read online, online library, greatbooks to read, PDF best books to read, top books to read How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media ROI (Que Biz-Tech) by Nichole Kelly books to read online.
Tidak ada komentar:
Posting Komentar